Steve Testa, Chief Development Officer at Nationwide Children’s Foundation, recently shared that building relationships with gaming convention coordinators has been a huge catalyst for fundraising and exposure for Extra Life in the Columbus, Ohio, market.

Extra Life Columbus has built relationships with gaming convention coordinators, asking to be the conventions’ charity of choice. These relationships have resulted in a percentage in sales or a flat donation, increased size of complimentary space at conventions, a vendor table, and free games and items donated to Extra Life.Added benefits also include exposure to the gaming community, social media mentions, and in-kind donations from convention vendors. Make sure to contact the convention coordinator and let them know about Extra Life – it could be a huge value add to your fundraising totals throughout the years