Monument Health has announced that Robin Zebroski, Vice President of Strategic Marketing and Communications, has expanded her role to also serve as the senior leader of the Monument Health Foundation. Her new title will be Vice President of Foundation and Brand Strategy.

The Monument Health Foundation is responsible for all fundraising, including the Children’s Miracle Network Hospitals program, and serves as the liaison between Monument Health and a generous family of benefactors. One hundred percent of gifts are used for programs, patient care environments and equipment to support important services throughout the Black Hills.

“A successful philanthropic foundation requires a leader who enjoys and builds authentic relationships, achieves results, keeps the foundation vibrant and relevant, is resilient in overcoming obstacles, and applies creative thinking to develop sustainable programs to support the ever-changing health care environment,” said Paulette Davidson, Monument Health President and Chief Executive Officer. “These are all traits that Robin demonstrates as a current Monument Health executive.”

Zebroski joined the organization in May 2017 as the Vice President of Strategic Marketing and Communications. Her accomplishments include the systemwide Monument Health rebrand, securing the naming rights of the Rapid City Civic Center (The Monument), leading the due diligence process for joining the Mayo Clinic Care Network and developing a communications platform to support the community during the COVID-19 pandemic.

Prior to joining Monument Health, Zebroski spent 10 years at the Sioux Falls-based marketing firm Lawrence & Schiller. Before that, she was Director of Internet Marketing and an adjunct professor at Black Hills State University. She holds a Master of Business Administration degree in Marketing Strategy from Regis University and a Bachelor of Science degree in Mass Communications from Black Hills State University.

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• Robin Zebroski